Believe Public Relations

Publicist, Writer, Author and Former Journalist Andrea R. Williams has always loved a compelling story. It’s that desire to share inspirational stories that drew her to a career as a publicist. Using her inspirational insight and her unique gift for writing, she’s represented legends and up-and-comers using her ability to bring subjects to life in a way that resonates with readers and attracts the attention of media outlets. It’s the reason why she’s been nominated twice for her work as a faith-based publicist. In addition to getting her client’s stories covered on numerous blogs, newspapers and radio stations, her talent has netted coverage on coveted media outlets like The Washington Post, The New York Times, ABC, NBC, FOX and CBS. She secured hundreds of media opportunities for her clients, furthering their causes and exposing their missions to millions.

 

Her writing and publicity career began in 2000, when she was asked to pen a review for Gospelcity.com. One article morphed into dozens, ultimately turning to hundreds for the popular sacred music website. She wrote inspirational pieces, music reviews and featured interviews with top names in Gospel music. Shortly thereafter, she created an e-zine called The Gospel News Update. Covering news updates like Billboard charts, live recordings and new releases, The Gospel News Update was the inspiration to the now popular The Belle Report, written by Sheilah Belle. The Gospel News Update moved from an e-zine to a radio segment and was included on Washington, D.C.'s Heaven 1580AM's Midday Show with Cheryl Jackson. Due to the newsletter’s popularity, Williams was cited in the Gospel Industry Roundup, The Bible of the Gospel Music Industry, as a "Mover & Shaker" for several years.

 

Williams expanded her reach and became a freelance writer for several other online and printed publications including BlackGospel.com, Gospel Today Magazine, Charisma, Ministries Today, SpiritLed Woman and Xii Magazine. As an interviewer, she's interviewed dozens of popular Gospel artists including Kirk Franklin, Yolanda Adams, Andraé Crouch, Smokie Norful, Donald Lawrence, Richard Smallwood, Dorinda Clark-Cole, CeCe Winans, Tye Tribbett, Martha Munizzi, Hezekiah Walker, Daryl Coley, Tramaine Hawkins, Fred Hammond, Israel Houghton, Walter Hawkins, Bishop Paul S. Morton, and Dr. Bobby Jones. An article she wrote about faith was included in former BET's Lift Every Voice Host Gerard Henry's book, Voices Of Inspiration, along with writings from noted personalities like Yolanda Adams, Tonex and the late Bishop Eddie Long. She was hired by Verity Records, a top Gospel record label, to pen biographies and press releases for artists like Joann Rosario, Dr. Bobby Jones, Byron Cage and Richard Smallwood. In addition, she’s created bios for well-known people such as Jonathan Butler, Bishop Joseph Walker and Marvin Sapp.

 

After leaving an 8-year management position with The GRAMMY Awards (also known as The Recording Academy) at the Washington, D.C. Chapter, she launched a Gospel music public relations and marketing firm called Tehillah Enterprises. As a publicist, she’s penned countless biographies, reviews, press kits, press releases, feature stories and social media content for her clients. Her writing talents have been featured in national publications, magazines, newspapers, blogs, radio, television and with hundreds of other media outlets. Her company created campaigns that placed her clients on magazine covers, Billboard charts and award stages. The firm did work for notables such as Gladys Knight and Paul Anthony of Full Force (for their Gospel releases), Byron Cage, Earnest Pugh, Anita Wilson, Martha Munizzi, Steven Ford, Alvin Slaughter, DeWayne Woods, LIVRE’, Damion Murrill, Psalmist Raine, the late Andrae’ Crouch and many popular pastors and preachers such as Pastor Charles Jenkins, Bishop David G. Evans, Pastor Riva Tims, Bishop Derek Grier and Pastor Bill Winston. The company’s clients were recognized with award wins and nominations including GRAMMYs, Dove Awards, Stellar Awards, NAACP Image Awards and other accolades. In addition to the Yaw Buama Award, Williams’ company, Tehillah Enterprises, received 2013 & 2016 Rhythm of Gospel Award Nominations for Gospel Radio Promotions & Marketing Group of the Year. She was also named “Top Ten Hero In Gospel In Washington D.C.” in 2013.

 

As the CEO of Tehillah Enterprises, she was honored to represent artists who were creators of some of Gospel music’s top-charting hits. Not only did she publicize her clients’ musical efforts, but she also had the opportunity to push their causes as well. One client, unfortunately, experienced domestic violence in her marriage; an artist and a songwriter, the harrowing experience was the inspiration for an amazing song. Knowing that many other women were likely experiencing the same sort of tragedies, Ms. Williams felt moved to create a campaign designed to inspire other women. Not only was the client able to share her testimony with women at domestic violence shelters during Domestic Violence Awareness Month, but the client’s compelling testimony and powerful song were featured on BET, taking the artist’s story to millions.

 

She’s also had the opportunity to share a client’s cancer fight with millions as well. A musical artist – known as a legend in the hip-hop world – was diagnosed with two forms of cancer. After being miraculously healed, he was inspired to share his story and encourage others to get early cancer screenings. Ms. Williams presented his moving account to the Christian Broadcasting Network, and ultimately, his charity and testimony were featured on CBN News.

 

Seeing how these experiences – and many others like these – had impacted the lives of people, her PR focus shifted. She wanted to lead a public relations agency that would allow these types of stories – and the people who experienced them – to take center stage. So in 2025, she launched a brand new publicity firm, Believe Public Relations. With the call to champion causes outside of music, she started the company as a way to shine the light on heroes who are making this world a better place.

Photos: Top to Bottom, Left to Right - Andrea R. Williams, Williams with Donnie Simpson, Williams with client Gladys Knight and Williams with Natalie Grant.